“Identity Branding” Tagged Blog Posts

All Play Launches Calendar-Driven Web Site

Posted on 03/18/2009 at 02:00 pm | Viewed 516 times | 0 comments

Project Goals

Make it easy for members and patrons to see what activities are being offered. Use calendar/event functionality to provide in-house control over activity scheduling. Support the All Play Family Activity Center brand through logo design, custom web site design and graphic design.

Target Audience

Read: All Play Launches Calendar-Driven Web Site | View: Comments

Giombetti Associates Launches Redesigned Web Site

Posted on 12/18/2003 at 01:34 pm | Viewed 391 times | 0 comments

Project Goals:

• Create online brand to reflect professional business skills and expertise
• Organize a variety of informational and promotional content to maximize service exposure
• Custom Database Solution for public communication- workshop schedules, sign-up forms

S.D. Services:

• Branding- photo & graphical design, interaction design
• Website Design and Programming- information architecture, market- and SEO-based copywriting, dynamic templates, content management system
• Hosting- CMS training and frequent content updates

Read: Giombetti Associates Launches Redesigned Web Site | View: Comments

Good Ol' Maine Humah Website Launched

Posted on 03/25/2004 at 05:23 pm | Viewed 445 times | 0 comments

Project Goals:

• Utilize keyword and competitive analysis to draw more web traffic
• Sell Gary's speaking engagements through information and laughter
• Create an online identity through photos and style to promote Gary's approach to humor and wellness

S.D. Services:

• E-Business Consulting- marketing feasibility, keywords and competitive analysis
• Graphic Design- photo promotions, interface styling
• Website Design- market- and SEO-based copywriting, optimized coding with HTML & CSS
• Hosting- monthly content updates and traffic analysis

Read: Good Ol' Maine Humah Website Launched | View: Comments

Landmark Maine Restaurant Launches Tasty New Web Design

Posted on 08/31/2004 at 06:55 am | Viewed 422 times | 0 comments

Project Goals:

• Convey Slates' existing identity through web graphics and style
• Begin with a few simple and effective pages to attract internet traffic
• Custom database for concert listings and online calendar

S.D. Services:

• Graphic Design- graphic manipulation, visual style
• Website Design and Programming- developed with HTML & CSS, Calendar, Database & CMS
• Hosting- domain setup and maintenance, CMS training

Read: Landmark Maine Restaurant Launches Tasty New Web Design | View: Comments

Logo Designed for New Gym at Southern Maine SportsZone

Posted on 09/10/2008 at 08:43 am | Viewed 581 times | 0 comments

Southern Maine SportsZone is opening a new gym at their facility in Saco, Maine.  Dubbed 24/7 Fitness, the gym will be open 24 hours a day.  Members will be given key access and able to come and go at anytime.  SMSZ wanted a logo that emphasized the "round-the-clock" access and the energy associated with athletic endeavors.

Read: Logo Designed for New Gym at Southern Maine SportsZone | View: Comments

New Look, New Site, New Image

Posted on 04/09/2008 at 07:30 am | Viewed 425 times | 0 comments

Southern Maine SportsZone was created after Howard Sports in Saco, Maine decided to cease operations.  Using the same facilities, but wanting to break completely from Howard Sports, Southern Maine Sportszone contracted with Saco Design to create a new corporate identity and brand.

Project Goals

Create a new logo and re-purpose the existing web site.  Saco Design needed to create a new logo for SMSZ based on the client's demands.  Saco Design also needed to update the look and feel of the existing web site (howardsports.com) and transform it into Southern Maine SportsZone.  In addition, all content and copy needed to be updated from Howard Sports to SMSZ (including images, promotions, schedules, etc.).  Saco Design also upgraded the website to its newest version of Site Avenger.

Read: New Look, New Site, New Image | View: Comments

New Website for Industrial Automation Supply

Posted on 02/27/2009 at 10:35 am | Viewed 512 times | 0 comments

Noticing the trend of distributors and vendors increasingly marketing their products and services online, Industrial Automation Supply (IAS) has committed to an online marketing strategy.  The first step is to redesign and launch the current IAS web site.  Then, IAS will focus on SEO and internet marketing.

Project Goals

Read: New Website for Industrial Automation Supply | View: Comments

Rebranded Web Site Goes Live

Posted on 12/01/2008 at 11:13 am | Viewed 487 times | 0 comments

In order for drsiegel.com to work for Dr. Granger, we needed to remove all reference to Dr. Siegel (sorry Marty!).  This may sound simple but it is actually quite involved.  Plus, this project was high stakes.  We didn't want to lose any search engine rankings, page rank or site traffic.

Project Goals

• Maintain excellent search engine rankings (SERPs)
• Migrate drsiegel.com to sedationdentistva.com (long-term, so as not to affect rankings)
• Update look and feel of site to reflect Dr. Granger
• Rewrite all content and copy from Dr. Siegel's message to Dr. Granger's.
• Restrict costs to the neccessities- the same basic template was used.  Saco Design just added new photos, swapped out the masthead/logo, and rewrote all content to apply to Dr. Granger

Read: Rebranded Web Site Goes Live | View: Comments

Redesigned Web Site for Speed-Mat, Inc.

Posted on 10/10/2003 at 10:43 am | Viewed 373 times | 0 comments

Client Background

Speed-Mat is the world-renowned maker of the Esterly Mat Cutter system, and has been a client of Saco Design from our very inception. We have worked extensively to grow their website to compete in a mature and global market. After years of website growth and success, it became necessary to re-design and re-focus their web site. We proceded with an evolution to Speed-mat.com version 2.0, incorporating over 2 years of knowledge gained marketing and updating speed-mat.com.

Read: Redesigned Web Site for Speed-Mat, Inc. | View: Comments

RossPowersFoundation.org Goes Big Time

Posted on 03/16/2005 at 01:30 pm | Viewed 439 times | 0 comments

Project Goals

• Redesign the visual impact of the website
• Update and brand the Grant Application
• Utilize more interaction in the navigation of the site

S.D. Services

• Graphic Design
• Online Branding & Website Design
• Print Collateral

Read: RossPowersFoundation.org Goes Big Time | View: Comments